The Company
Miller Distributors Ltd. is a reputable and long-standing company specializing in the distribution of a diverse range of products, including Confectionery and Snacks; Beverages; Consumer Goods; Stationery and Office Supplies; Seasonal Items; and Publications.
With a strong presence in both retail and wholesale sectors, Miller Distributors serves a wide variety of clients, including supermarkets, bookstores, airport outlets, and other commercial establishments. The company is backed by a robust distribution network that ensures timely and efficient delivery.
The Role
TheMillerGroup operates several retail brands, including Agenda Bookshop, Butlers, 8TillLate Convenience, Animate, and the globally recognised WHSmith. The Retail Brand Manager plays a pivotal role in shaping and delivering the brand strategy across these retail businesses.
This role is responsible for developing, implementing, and overseeing brand strategies that strengthen brand identity, enhance the customer experience, and support commercial performance across in-store, online, and omnichannel environments, ensuring a seamless customer experience across all consumer touchpoints.
Working closely with internal stakeholders and external partners, the Retail Brand Manager ensures brand consistency while driving innovation and relevance in a competitive retail market.
Responsibilities
- Develop and execute retail brand strategies across both physical and online channels in line with overall company objectives.
- Ensure consistent brand identity and customer experience across retail stores, websites, digital platforms, visual merchandising, POS materials, and marketing campaigns.
- Work closely with Commercial, Operations, E-commerce, and Marketing teams to align brand initiatives and support business growth across channels.
- Lead and manage retail and digital marketing campaigns, product launches, and promotional activities.
- Own and support the online brand presence, ensuring websites and digital storefronts reflect brand standards and deliver a strong customer experience.
- Oversee visual merchandising standards and guidelines across stores and support digital merchandising principles across online channels.
- Monitor brand performance, customer perception, market trends, and competitor activity across retail and e-commerce environments.
- Analyse sales data, customer insights, website performance, and digital metrics to optimise brand impact, conversion, and customer experience.
- Identify opportunities to grow customer engagement, traffic, and sales across both physical and online channels.
- Manage budgets related to retail branding, marketing, and digital brand activities.
- Coordinate with external agencies, suppliers, partners, and digital service providers
Key Requirements
- Ideally have a Bachelor’s Degree in Marketing, Business, Communications, or a related field;
- At least of 5 years of experience in brand management, marketing or sales, ideally in the Retail industry;
- A good financial acumen and strong analytical skills;
- Excellent written, verbal, presentation and negotiation skills and the ability to influence others;
- Ability to manage multiple retail stores and coordinate with various departments.
- Experience with market research and data analysis and interpretation;
- A proven track record of developing and implementing successful brand strategies and the ability to adapt to market changes
Benefits
- Employee discounts – on the company’s Wholesale items and Retail outlets
- Private Life and Health Insurance
- Employee Assistance Program with Richmond Foundation
- Voluntary Occupational Pension Scheme (VOPS) known as in Malta the second pillar pension
- Supportive and friendly work environment
- An attractive remuneration package, supporting IT tools, mobile ‘phone allowances and other benefits are being offered to the successful applicant
How to Apply:
Please send your CV and cover letter to recruitment@millermalta.com.
+356 21 66 44 88
info@millermalta.com
Mon – Fri: 8am – 4pm